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Privacy Policy
How Sophia Jewellers looks after the personal information you share with us, in our Stanmore shop and on this website.
Last updated: 26 October 2026
01Who we are
This website and our shop are run by Sophia Jewellers Limited, a company registered in England and Wales (company number 04171087). Our registered office is 35 Ballards Lane, London N3 1XW, and our shop is at 48 The Broadway, Stanmore, Middlesex HA7 4DU.
We are the “controller” of your personal information. This means we decide how it is used and are responsible for keeping it safe under the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 and the Privacy and Electronic Communications Regulations (PECR).
Questions about your data? Contact Sami Ben-Harosh, who looks after data protection for us.
Email info@sophiajewellery.co.uk · Call 020 8954 5799 · Or write to us at the shop address above.
02What we collect
When you order online
- Your name, billing and delivery address, email address and phone number.
- What you ordered, how much you paid and any notes you add, such as strap sizing or engraving text.
- Payment confirmation from PayPal. We never receive or store your full card number.
When you contact us
- Your name, email address, phone number and your message, whether you use a form on this site, email, phone or social media.
When you visit the shop
- For repairs, engraving, resizing and bespoke work: your name, contact details, a description of your item and the work agreed.
- For valuations: your name, address and a description and photographs of the items valued.
- For ear piercing: the name and age of the person being pierced, and the consent of a parent or guardian for anyone under 16.
- Records of purchases and payments made in store.
When you browse this website
- Technical information such as your IP address, browser and device type, and the pages you visit. We use this to keep the site secure and working properly.
- Information from cookies. See Cookies below.
03How we use it, and why we’re allowed to
We only use your information when the law allows us to. Each use has one of the legal bases below.
| What we do | Legal basis |
|---|---|
| Process, deliver and support your online orders, including returns and refunds | To perform our contract with you |
| Carry out repairs, engraving, valuations, bespoke work and ear piercing, and contact you about them | To perform our contract with you |
| Reply to your questions and enquiries | Our legitimate interest in helping customers, or steps you ask us to take before a contract |
| Keep financial records and meet tax, accounting and anti-money laundering duties | Legal obligation |
| Protect the website and our customers from fraud, spam and hacking | Our legitimate interest in keeping our business and customers safe |
| Understand how people use the website so we can improve it | Your consent, given through our cookie banner |
| Send you news or offers, if you’ve asked us to | Your consent, which you can withdraw at any time |
We don’t use your information for automated decision-making or profiling that has legal or similarly significant effects on you.
05International transfers
Most of your information stays in the UK. Some of our service providers, such as PayPal, Cloudflare and Google, may process data in other countries, including the USA. When this happens we make sure your information is protected. Either the country has been approved by the UK government as having adequate data protection, or the provider uses legal safeguards such as the UK International Data Transfer Agreement or Addendum.
06How long we keep it
| Information | How long |
|---|---|
| Orders, invoices and payment records | 6 years after the end of the financial year, as required by HMRC |
| Repair, engraving and valuation records | 6 years after the work is completed, in case of questions or claims |
| Ear piercing records and consent forms | 6 years after the appointment |
| Enquiries and general emails | Up to 2 years after our last contact with you |
| Marketing preferences | Until you unsubscribe, then we keep a record so we don’t contact you again |
| Website security logs | Up to 90 days |
After these periods we securely delete or anonymise your information.
08Your rights
Under UK data protection law you have the following rights:
To use any of these rights, email info@sophiajewellery.co.uk or call 020 8954 5799. It’s free, and we’ll reply within one month. We may ask you to confirm your identity first.
09Keeping it safe
This website uses an encrypted (HTTPS) connection. It is protected by a firewall, security monitoring and spam filtering, and only authorised staff can access customer records. Paper records in the shop are stored securely. If a data breach ever puts you at risk, we’ll tell you and the ICO as the law requires.
10Children
Our website isn’t aimed at children, and we don’t knowingly collect information online from anyone under 13. For ear piercing, we only collect a child’s details from their parent or guardian, and only to carry out the piercing safely and keep a record of consent.
11Complaints
If you have a concern about how we’ve handled your information, please talk to us first and we’ll do our best to put it right. You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s data protection regulator.
Information Commissioner’s Office
Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF
Helpline 0303 123 1113 · ico.org.uk/make-a-complaint
12Changes to this policy
We may update this policy from time to time, for example when the law or our services change. The latest version will always be on this page, with the date it was last updated at the top.
Any questions?
We’re happy to help
Visit us at 48 The Broadway, Stanmore HA7 4DU, Monday to Saturday 9.30am to 5.30pm.